CONTEST ANNOUNCEMENT – Testimonials Wanted!
We’re overwhelmed at the outpouring of support from you
Thanks for all of your amazing testimonials. To see some for yourself, follow this link http://sendy.findsalesrep.com/w/aBanCUPPQNxP763K8ZSo8RTw You’ll see what all the Buzzz is about and you’ll get a sneak peek of the new design – that we’ll be releasing SOON!
How’d you like to win a Featured Statewide Listing (a $299 value) for you or a friend?*
Contest Dates: Tuesday September 30th through Tuesday October 7th (Lucky Number Seven)
Entering is easy, here’s what you need to do
1) Post your honest testimonial (with a picture of you) on Facebook, Twitter, Google+, Pinterest, and/or other major social media sites and include the hashtag #findsalesrepcontest
2) Post links to or share your testimonial on our Facebook Page by Tuesday October 7th
Each social media site you post to will count as a separate entry, so the more places you post to, the better!
Remember, you have to include the #findsalesrepcontest hashtag on all of your postings or the entry won’t count.
We’ll choose the winner randomly from all of the qualified entries and all testimonials will be reviewed for possible inclusion on the new FindSalesRep Testimonials page and/or Home Page (these aren’t live yet – but when they are, they will be one more way to Get You Found!).
How do you target the ideal customer?
To successfully introduce new customers to you company and the products you offer, it’s essential to focus exclusively on the prospects you believe are most likely to purchase from you.
WHO are they? We asked a few of our favorite independent direct sales reps:
-Your ideal customer may be prospects who are currently buying something similar and will appreciate the additional features your new product or service provides.
-Your best prospects have a perceived need for what you offer, can afford to buy it and have demonstrated a willingness to do so–probably by purchasing from your competition. Bear in mind, it’s always easier to fill a need than to create one.
Share the benefits and features that your prospective customers will value most. The bottom line is that working with you and your company should be unique and meet the needs and desires of your best prospects. Show then how you can make that happen.
Will you market online, via catalog or by ? Generally, a multi-channel marketing tactic will help you achieve the greatest success.
Customers who can shop when and however they like tend to spend more and shop more often. Suppose your strategy is to market a weight loss product to people who can’t afford gym memberships or high-priced home equipment. You might choose traditional face to face/home party direct marketing plus a website as your primary channels, and then online ads and e-mail solicitations that link to your website. These are all great ideas, but no one action alone is going to give you the results that you are looking for. Aim to combined all of them.
For startup entrepreneurs, the need to constantly tinker with the business never ends. “You have always got to be thinking about how you can tweak whatever you have to make it even better.”
If you feel like you have too much going on, stop and just focus on just one at a time. Try spending time on one project per day and see how much you accomplish.
Direct selling is certainly a classic sales method and given the reach of the Internet in the business world, the approach to direct selling has a larger reach than ever before.
TOPIC: The debate is on!!! Coffee shop or online blog? Door to door or email contact list? Typical meeting or online chat? How’s a poor marketer to decide? It used to be that “Face Time” with prospects through all stages of a sales cycle was the only way. It was was tried and true, but with all the gadgets used today, “Shopper” no longer seem to value the antiquated ritual. It seems that “Face Time” may no longer be necessary at all.
More often than not, sales go through – online without any direct contact at all. Independent Sales reps can now use the Web to conduct product demonstrations, hold multi-person sales presentations, all kinds of things that help them connect with their audience.
Here’s just an example:
For many top recruiters, email has replaced the phone as a primary method of reaching out to contact new prospective customers for the first time. The traditionalist would say this selling tactic is bad even though it brings down the cost of doing business and takes less time, but sales don’t lie. TODAY’S TOP SELLERS IN EVERY DIRECT SALES COMPANY are the ones with a strong online presence and a long email contact list.
PROBLEM: There is one pit fall that online marketers face -ISOLATION- working in isolation tends to make reps less productive than if they work in groups, even small ones, where they can feed off each others momentum.
SOLUTION: Form a team that can share sales strategies. The best ones are social clubs for entrepreneurs and sales professionals that to help them learn how to get good at sales and to have fun doing it. There should be no sales “gurus” or “experts” in these groups. Let every leader show off and share their smart. Ambitious people will have a lot to share and will help the whole group work hard to reach their goals. Having FUN is what will keep the motivation engine revving.
What do YOU spend more time doing?
FACE TIME OR ONLINE MARKETING
Which gives you the most business growth?
Respond in the comments below.
Tina Kashlak Nicolai
Love this Idea of Women Owned Business Wednesday!
1) I admire the women on my Origami Owl team who are steadfast and focused on their goals while juggling families, spouses, and full time careers.
2) My special offer is this: Post a comment on my Blog Website with your name, email and phone number and i’ll send you a free scratch off card towards your Origami Owl purchase.*All cards are winners!
My Blog website is: www.bestcustomlockets.com/blog and follow me on Twitter for other OWLMAZING ideas and fun! @bestlockets
Find Tina at findsalesrep.com/lc/origami-owl