Reach Your Target Audience

Targeting the Ideal Customer

Posted on September 30, 2014. Filed under: Build It Make It Create It, Direct Sales Tips, Entrepreneurs ONLY, Expand Beyond Your Warm Market, Get in Front of an Ideal Audience, How To Do The Business, How To Grow Your Direct Sales Team, How to Make It, How to Reach Your Target Audience, Making It In Net Work Marketing, Network Marketing Made Easy, Reach Your Target Audience, Targeting | Tags: , , , , , , |

How do you target the ideal customer?

To successfully introduce new customers to you company and the products you offer,  it’s essential to focus exclusively on the prospects you believe are most likely to purchase from you.

WHO are they?  We asked a few of our favorite independent direct sales reps:

-Your ideal customer may be prospects who are currently buying something similar and will appreciate the additional features your new product or service provides.

-Your best prospects have a perceived need for what you offer, can afford to buy it and have demonstrated a willingness to do so–probably by purchasing from your competition. Bear in mind, it’s always easier to fill a need than to create one.

Share the benefits and features that your prospective customers will value most.  The bottom line is that working with you and your company should be unique and meet the needs and desires of your best prospects.  Show then how you can make that happen.

How?

Will you market online, via catalog or by archery target? Generally,  a multi-channel marketing tactic will help you achieve the greatest success.

Why?

Customers who can shop when and however they like tend to spend more and shop more often. Suppose your strategy is to market a weight loss product to people who can’t afford gym memberships or high-priced home equipment. You might choose traditional face to face/home party direct marketing plus a website as your primary channels, and then online ads and e-mail solicitations that link to your website.  These are all great ideas, but no one action alone is going to give you the results that you are looking for.  Aim to combined all of them.

When?

For startup entrepreneurs, the need to constantly tinker with the business never ends. “You have always got to be thinking about how you can tweak whatever you have to make it even better.”

If you feel like you have too much going on, stop and just focus on just one at a time. Try spending time on one project per day and see how much you accomplish.

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Be on the Lookout for SMILES

Posted on February 18, 2014. Filed under: Attitude, Direct Sales Tips, Get in Front of an Ideal Audience, How To Do The Business, How to Make It, How to Reach Your Target Audience, Network Marketing Made Easy, Reach Your Target Audience, Success n Network Marketing, Tips for your business | Tags: , , , , , , , |

Have you heard that things always happen in 3′s?  

Well is that because it’s true or because we make it happen?  

word of adviceThis week let’s make it happen.  If you don’t know what you are trying to do it can be hard to get it done.  So, let’s do it!  Let’s have everyone get a minimum of 2 new distributors on their team. You need this to be a BIG WEEK!  So, make it happen!  Let’s Start Thinking about helping a few people.  You have a gift – SHARE IT!

“Apparently, there is nothing that can not happen today.” -Mark Twain

What you need to do this week: To reach this weeks  goal it will take everyone reading this message finding 2 New People to Introduce to their business.  Remember: BE ON THE LOOKOUT FOR SMILES!  The most open people are often smiling already!  Look for for these open mined people, look for their SMILES and share your story.  Coincidently, all of the industries top leaders were the ones that were found with a smile to start with. Imagine what bring in one of those kinds of leaders could do for your team.  Good Luck!

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Niche Marketing for Your Direct Sales Business

Posted on September 28, 2012. Filed under: Get in Front of an Ideal Audience, How To Do The Business, How to Reach Your Target Audience, Nitche Marketing, Reach Your Target Audience, Tips for your business | Tags: , , , , , , , , |

Do you have a Niche?
Who’s in your Niche audience?
How do reach in to your Niche and grab attention?
Having a Niche can help grow your business efficiently by targeting only customers and prospective business partners that want what you’ve got. Your Niche is what you are ‘known for’. It’s what gets you in the door in certain groups – like a VIP pass. Niche marketing allows your business to be a big fish in a small pond and helps you differentiate your product from other similar products or yourself from other reps with the same products.
So, HOW DO YOU DO IT?
This is your chance to finally write the first chapter in your ‘TELL ALL’ book!
Let’s Learn Together!   Share your NICHE MARKETING TIPS in the comments.
Wendy Kelley at wendykelleywraps@gmail.com has a Niche:
  • “The It Works company can fit into different venues, I try to locate my targeted market in different ways. It Works offers the flagship product the Ultimate Wrap. It falls into the category with brides trying to look good for the big day, so I check my favorite bridal shops to see what events they have selected to participate in, check the list of vendors at the event . I goggle listings for ladies nights, this is a product we label get your sexy back. Stay connected to other vendors on fb ,groups. Request to be on a vendor invite list, for first chance to sign up. a event that is worth doing fills up quick, and be the first in your category. Join networking groups , and for me we offer premium supplements, so I joined health and wellness groups.”
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Is Your Business Listed on These 20 Sites

Posted on March 24, 2012. Filed under: Get in Front of an Ideal Audience, Reach Your Target Audience, Tips for your business | Tags: , , , , , , , , |

Great Places to Get YOUR Business Listed on the Web:

#1 www.FindSalesRep.com

#2  googleplaces

#3  Yahoo

#4  Mapquest

#5 CitySearch

#6 Superpages

#7 White Pages

#8 YellowBook

#9  Local

#10  ShowMeLocal

#11 Navmii

#12 topix

#13 Fave

#14  Best&Web

#15  ZipLocal

#16 FourSquare

#17  YellowBot

#18  HopStop

#19 CoPilot

#20 Live

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