What’s on Your Business Card?
Having a business card is a BIG ‘must do’. Exchanging cards is a common way to get to know new people in almost any situation.
What’s on the back of your card?
BIG ‘no no’ leaving it blank and if you get someone else’s that is blank, use it for notes about the person that you can use when you follow up with them later.

Marilyn Arriaga Appointment space . Make X amount if purchase get a free gift. 10% off your next order. These are things I have. One item per card, not all those offers it’s one or the other.
Tiffany Hathorn Mine says “I Love Referrals” and briefly outlines my referral policy (someone you refer buys or books, you get 15% off your next order if they mention your name. That way even if they don’t want to order now or book a party, there is a possible reward for sharing my business card with others. I also have a loyal customer card. They get a stamp in a box for every $50 they spend and get a particular reward for filling it up halfway or all the way. Halfway is 15% off an order. All the way is the hostess discount for a full year as long as they can present the card.
Annette Brownworth When someone, anyone, even if it is not a potential client, asks for my number or email, I hand them a card, it’s so much more convenient and you never know you might spark there interest or they might share your info with someone they know who might need your services! 🙂 I write their appointment on the back or a special just for them or I use it incase they refer me, I put their name, and what they will get if someone returns the car to me, it shows me that they have shared my biz with others 🙂
PartyGal Anne Rehrig All of mine include a $10 gift certificate on the back. I’m not handing out cards, I’m handing out the equivalent of a $10 bill! 🙂
Having a testimonial is HUGE in Direct Sales, but typically you don’t have more than a few seconds to make an impression. We asked a few seasoned reps to give us their best “Pick Up Line” or their 10 Second Story. And we asked them to make sure it would fit on the back of a business card. Here are just a few examples:
Dianne Chandler 1. Would you like to prepare meals in 30 min or less? Ask me how! 2. Molten Lava Chocolate Cake – You Book it, I’ll Cook it! 3. Take the 30-Day Challenge, What do you have to lose? I have all three of these on the back my cards so people are getting different quotes. That way if you are at an event and two friends each get a card, they say something different – when they look they will talk about what their card says.
What’s On Your Card?